Smarter Steps - Pricing

Setting prices is key when it comes to attracting customers and the apps previously mentioned often import quite an ambitious RRP. However, setting the prices too low impacts on your potential for profit. 

Typically I look to mark prices up around 2/3 times the cost of the wholesale good, in the case of dropshipping this often results in relatively low margins resulting in the need for a relatively high sales volume. 

Always research your product before setting a price, you're highly unlikely to generate sales if your product can be bought from an alternate location for a fraction of the price.